How Social Media Can Shake Up Your Recruitment Strategy

How Social Media Can Shake Up Your Recruitment Strategy Recruitment has been transformed by the digital revolution. In the war for top talent, innovative new techniques have shaken up strategies across the world. Social media is one, a reactive platform that connects your business with a new generation of talent. Here’s how to make it work for your business. Takeaways Reach Millennials and Generation Z with engaging job ads Save time and money Futureproof your hiring strategy Get ahead of the competition Reach a new generation of talent Millennials and Generation Z use social media a lotâ€"this has been fairly well documented. Before any candidate applies for one of your roles, they’ll likely have looked at your social accounts. So you should aim to keep them updated regularly, not just with fresh content but any changes for your business details. Have well-formatted header images and display that you’ve put the effort into making your accounts look good. This has the power to impress new staff. Build a positive brand image The bland corporate image of decades past has been ditched in favor of upbeat professionalism. There are more brands than ever before that have embraced personality and it comes across in their website designs and social accounts. Use your social media accounts to showcase personality and commitment. The more positive you look, the more desirable a business you’ll be to work for. If you’re a small business with a limited budget, try out TalentLyft to help you set up your first campaign. Screen candidates It’s commonplace for businesses to check candidate’s social media profiles. It offers an insight into their personality traits, including any negative ones. With interviews remaining formal experiences, and candidates typically unwilling to reveal too much about themselves, it can be a helpful insight into their personality. This can be all important for fitting into your business culture. Maximize your reach Simply put, you want to pursue every available avenue available to your business when you’re hiring. The more platforms you’re usingâ€"whether it’s traditional job sites or the discussed social media platformsâ€"the more chance you have of finding a wide range of talent. This does mean you’ll get more applications, which can increase the number of unsuitable candidates, but it may also unearth your ideal future employee. Screen your candidates Use this method cautiously, so that you don’t lapse into discrimination. But social media does offer insights into a candidate’s personality traits. Jumping to conclusions or stereotyping should be avoided, but you’ll at least be able to find out a little something about what makes a candidate tick. Do they match your business culture? It’s worth consideration if it’s potentially going to be a poor match. Try out live recruitment It’s possible to live recruit with some social platforms. After a few message exchanges over Twitter, for example, there’s nothing stopping you from starting a live video chat with a candidate. You can do this with anyone anywhere across the world. This is the real-time, hands-on nature of social media. It’s a reactive recruitment tool. In the space of a few minutes, you might find a potential employee and be interviewing themâ€"take such opportunities as they present themselves. Get cost-effective The convenience of social media is well documentedâ€"you can have a profile set up in no time. It costs nothing to post your vacancies. Even promoted posts don’t have to cost much to reach thousands of candidates. This will tick many boxes for some, especially small businesses on tight budgets. Get a chatbot Artificial Intelligence has advanced to a point where chatbots are not prevalent in many industries. These automated bots can interact with candidates and send them further into your recruitment process. That can save a lot of time and money. Have a read of HR software projects that streamline day-to-day activities for clients. And finally… provide feedback You don’t have to use social media to do this, but do be aware younger generations expect feedback. If you don’t provide it, they can spread negativity quite easily on social media. They can also turn to emerging job sites such as Glassdoor to leave you with bad reviews. Put the effort in to avoid any long-term damage. About the author: Alistair Brown is the chief technical officer of BrightHR in Manchester city center. He’s responsible for overseeing innovative HR software projects that streamline day-to-day activities for clients.

Preserving Your Personal Brand During A Power Outage - Personal Branding Blog - Stand Out In Your Career

Preserving Your Personal Brand During A Power Outage - Personal Branding Blog - Stand Out In Your Career When it comes to managing your personal brand, preparation is key. Preparation in terms of your personal brand can take all forms, but considering worst-case scenarios should take precedence. While no one enjoys thinking about the “what if’s” of potential negativity and brand failurebumps in the road are often inevitable. During this year’s Super Bowl, both the NFL and the city of New Orleans were faced with brand-trauma due to the power outage experienced for 35 minutes of the game. Almost immediately, onlookers took to their social networks to stream their frustration with the circumstances of the blackout. Many quickly began to wonder if the widespread negativity would impact the city’s ability to attract big events in the future. Staying afloat in the presence of a power outage is important to ensuring the long term success of the personal brand you’ve worked so hard to develop. This is where key planning and preparation come into play. Identify Your Survival Strategy As humans, we have a built-in method for survival known as our fight or flight response. Your personal brand needs its own survival strategy for the times when danger is presentbut flight should never be your active response. Simply exiting the situation doesn’t solve anything and is likely to create an ever great problem for you to deal with. A great way to hone in on beneficial survival strategies is by preparing a crisis plan for your personal brand. This involves considering a variety of potential negative occurrences and then focusing on smoothing them over using some of the positive elements and foundational values you’ve built on. For example, you might post a blog or insight on a forum which receives a lot of flack, both in the form of comments and social shares. What survival strategy will you take to handle your image in the face of this backlash, while also ensuring brand consistency? No personal brand is alike, so there isn’t one set method of survival for a personal brand undergoing this kind of turbulence. But there are a few no-brainers when it comes to the way you handle these situations: 1. Act quickly and directly. Formulating your plan of action, as well as your response, shouldn’t take a week. Quickly and thoughtfully make an attempt to resolve the problem. In relation to the example of a negative response to a blog post, consider writing another blog post directly assessing the situation. 2. Be accountable. Nothing will ruin your personal brand faster than the inability to be accountable for your actions. Silence or blame-placing isn’t a resolutionit’s only the means to a large problem. Own up to any mistakes you’ve made, as well as bringing light to your opinion and deeper understanding to opposing points. 3. Remain honest. This is one value which every personal brand should build their foundation on. Without honesty, you have little to no chance of resurrecting a brand during hard times. 4. Don’t forget consistency. If your direct response isn’t aligned with the values your brand portrays, inconsistency is likely to derail your brand anyhow. Keep your overall messaging consistent with your efforts. 5. Remain sensible. Handling your brand during a power outage can be frustrating. Stay level-headed and aim for a sense of humor in regard to overcoming the situation. Overall sensibility will allow you to keep your cool. 6. Change for the future. Learning from a crisis can cause you to make beneficial changes to your brand for the future. Sometimes a level of re-branding will allow you to be more successful for the long term. Dealing with adversity when it comes to your personal branding can be a scary task. Identifying your survival strategy will allow you to prepare for the worst. Remember, careful brand monitoring will also ensure success when it comes to handling occurrences in a timely manner. What have you done to prepare for a possible brand power outage? Author: Heather R. Huhman  is a career expert, experienced hiring manager, and founder president of  Come Recommended, a content marketing and digital PR consultancy for job search and human resources technologies. She is also the instructor of  Find Me A Job: How To Score A Job Before Your Friends, author of  Lies, Damned Lies Internships  (2011) and  #ENTRYLEVELtweet: Taking Your Career from Classroom to Cubicle  (2010), and writes career and recruiting advice for  numerous outlets.

Assignment Overload This May Be Your Answer - - Literally!

Assignment Overload This May Be Your Answer - - Literally! Weve all had those times when the class assignments just seem to back up.  Its simply too many questions to address, or else something so detailed you cannot afford the time to dig out the answer.  And even beyond college, there inevitably comes a time when you have too much to do to adequately prepare for a presentation or paper youre supposed to produce. But what if you had a handy go-to source to take the load off?  A place where it seems like you just found the brainiest new friend in the world?  Im thinking that would help alleviate a ton of the stress! While theres been some online resources in this area for quite some time, theres always that concern about quality, originality, and even what the qualifications are of the person on the other end of your internet connection.  I mean, who wants to pay for something your little brother could have written? Consider these points: 1. Convenience 2. Cost 3. Mastery focused 4. Weakness image credits: Main.  Worried.

Ship Clerk Job Description - Algrim.co

Ship Clerk Job Description - Algrim.co Ship Clerk Job Description Template Download our job description template in Word or PDF format. Instant download. No email required. Download Template Using Your Template Follow these instructions to use your new job description template Step one: Fill out all details in your job description template using the provided sample on this page. Step two: Customize your requirements or duties to anything special to your workplace. Be sure to speak with team members and managers to gauge what's required of the position. Step three: When the census of the team has agreed on the description of the work, add in a Equal Employment Opportunity statement to the bottom of your job description. Step four: Check with your legal department, management team, and other team members to ensure the job description looks correct before creating a job advertisement. Choose a job board that's specific to your needs.

Oral and Writing Fluency Resume Help

Oral and Writing Fluency Resume HelpOral and writing fluency resume help is vital for the future success of every job seeker. A simple verbalization of your qualifications may not be enough to catch the attention of the employer who will decide whether to take you for a dinner or keep you as an observer. You can not be effective in your work if you lack self-confidence and respect of the new bosses.Presenting yourself in a different manner through the use of resume writing and the types of resume designed may differ widely from one person to another. Thus, it will be important to choose a style that best suits you. Nowadays, resume writing has evolved. Some people may think that writing resumes online will give them a big advantage but the truth is that this style is not very good for writing a well-formatted resume.First, there are many of these websites that do not provide you with the basic editing and formatting that will make your resume attractive and organized. Second, they ar e not allowed to maintain your information in the right manner. For instance, the information contained in your resume may be incorrect. Because of this, you will end up wasting your time and money.Moreover, when you send out your resume in forms that are not edited and formatted well, it will not be as much accurate as the others. The information may be left out, inaccurate or incomplete and this will make your chances even smaller. This is not something that can be overlooked, because the most important thing that you need to convey to your potential employers is your skills and talents.Oral and writing fluency resume help is not something that can be achieved easily. However, these methods will not be difficult for you to do, but you have to make sure that you don't become frustrated when trying to get it done. One method that is commonly used for most people is the online resume submission, which can be easily accessed by people around the world.You can have your resume written in audio files, but you may not want to do this as the final result may be less than what you want. It is important that you know how to format your resume properly. When you learn how to do this you will be able to create a very appealing resume for the prospective employer.Writing and formatting your resume should be made easy for you. Writing and formatting should be easy and consistent. This is because if the resume is not written correctly, then your potential employer will find it difficult to comprehend your resume. Therefore, if you really want your resume to be well-received by the employer, you must be able to write your resume in a consistent manner and make it very informative.Resume writing and resume formatting is not as easy as you think. It is true that some people get their resumes done fast and some people are able to do this fast. But for the remaining people who want to use such methods, it is essential that they are able to do it. An efficient way to do this is through the online forms that are generally available on the Internet.

New article says happiness at work is impossible. I dont buy it. Surprise ) - The Chief Happiness Officer Blog

New article says happiness at work is impossible. I dont buy it. Surprise ) - The Chief Happiness Officer Blog An article called The Dangers of Viewing Work as Play by Zeesham Aleem makes some great points about shifting working conditions and the need for organized labor, but then goes on to argue that being happy at work is basically impossible. I found the article because Im mentioned in it: Google is known for promising outstanding quality of life to many of its employees, from its cafeterias to its napping pods. Alexander Kjerulf, a consultant who calls himself The Chief Happiness Officer, wrote a book called Happy Hour is 9 to 5. Ideally, the knowledge worker is able to make play out of work. Sounds great, right? But no, thats not how things are according to Aleem: But reconceptualizing work as fulfilling doesnt alter its ultimate infringement on leisure. Enjoyable work at a desk still takes a toll on the body and the mind. The non-physical nature of labor masks the fact that on average, knowledge workers peak in productivity after their sixth hour of work. But most importantly, no matter how much you love your job, its time that generally isnt under ones control time that could be spent on health, family, friends, community and doing things that can alter the conditions of society. Got that? No matter how you dress it up, at the end of the day work is hard, unpleasant, out of your control, bad for you and takes time away from all the other things you would rather be doing. This is presented as just the way things are and even worse as the way they should be with Benjamin Franklin as the role model: Franklin represented an attitude toward work that coupled industry with frugality, the signature sign of grace according to Calvinist doctrine. Hard work was an end in itself This attitude towards work is all-pervasive in the Western world and has been for thousands of years. Just yesterday I mentioned it as a prime example of some of our most pernicious work-related cognitive illusions. But its still wrong for two reasons. First, its factually wrong.There are and always have been plenty of people who love what they do, who come home from work fulfilled and energized and for whom work is a beneficial influence in their lives. Secondly, this attitude is morally wrong because its hurting people. This attitude towards work is one of the main reasons why so many people accept stressful jobs, jerk bosses and bad working conditions. Let me say this very clearly: If your work brings you down, drains your energy and makes you stressed and frustrated then something is wrong. This is not something that should be accepted or (even worse) idolized and sought out. Work can make you happy and it should make you happy. Why anyone would argue otherwise is beyond me. Your take What do you think? Is work ultimately a draing on your time and resources? Or can it actually be a net-positive influence in your life? Please write a comment, Id love to hear your take. Related posts Work is punishment Much of what you know about business is wrong. You will continue to believe it even now that you know it?s wrong. Top 5 Business Maxims That Need To Go Thanks for visiting my blog. If you're new here, you should check out this list of my 10 most popular articles. And if you want more great tips and ideas you should check out our newsletter about happiness at work. It's great and it's free :-)Share this:LinkedInFacebookTwitterRedditPinterest Related

Why You Should Treat Social Media Like Your Online Resume - CareerEnlightenment.com

Why You Should Treat Social Media Like Your Online Resume It’s easy to forget that your personal social media accounts can be accessed by potential or existing employers â€" or just anyone with your full name and a quick Google search.Sometimes it can be hard to distinguish your personal life from your professional, and it’s all too easy to post something in the heat of the moment and have it seen by the wrong eyes â€" which is dangerous when more and more employers are taking to social media to find out about their potential employees.So, let’s iron out your social platforms, and work out how you can begin to treat your profile like you would an online CV!Public vs. PrivateThis is such a simple fix. Don’t want your personal Instagram to be seen by your colleagues? Privatize it. This way, only approved followers will be able to see your content, shielding it from your employers.It’s good to still remember that you’re posting online and that your digital footprint will be archived â€" meaning it can still lead back to you. If yo u are posting defamatory content about your employer or showing that you were on a night out and have had to call in sick today because of it, tread carefully (and rethink your posting etiquette). Although your profile may be private, there’s nothing stopping anyone screenshotting your content and passing it on.Anything posted online becomes public property. We’re not telling you to stop living your life, but to post with consideration â€" you never know who may come across your photos or comments.It’s Great to Showcase Your SkillsThis is especially prevalent for creative professionals.If you’re a writer, using a personal blogging platform to promote your work is essential. Not only does it show ability, it proves commitment, which falls hand-in-hand with the swathes of job adverts that now call for blogging experience in their criteria.Similarly, photography slots perfectly into Instagram’s demographic. If you want it separate from your personal account, create a new page , and populate it with your work. You can then start to create a community of like-minded individuals â€" which is also a great way to get your work seen, leading to paid opportunities.The list is endless â€" MUAs, hair stylists, chefs, architects â€" whatever your profession, you can find a platform to suit your field and help promote your skills. Tailor your content to highlight what you want people to know about you â€" and harness your platform to the best of your ability to promote your own personal brand. Want to Read More Articles Like This One?Sign up here to receive weekly updates from Career Enlightenment, and never miss another powerful job searching tip! SUBSCRIBE! You have Successfully Subscribed!We hate spam too. Unsubscribe any time. You Can Have a PersonalityThis is a big point. Don’t get caught up with thinking your social media needs to be staid and crisp in terms of professionality â€" you can and should keep your personality at the forefront.As with any job application, employers will be used to seeing tons of forms that look the same â€" the same experience, skill-set, and aspirations â€" but what helps to set them apart will be your personality.Keep content acceptable for the workplace â€" but there is no harm in showing your humor with your followers. It’s what makes you a person, and sometimes can be just as important as your actual skill-set.Prove Your Commitment with Regular PostsIf you are serious about pushing your online content, make sure you are prepared to stick to a routine. Employers can date check and see how frequently your posts appear â€" and if they’re once in a blue moon, it doesn’t scream commitment.Be consistent with your uploads, but remember that quality is better than volume.Include Contact InformationDon’t miss this one out! Although you can be contacted via direct message on most platforms, it’s always good to have a personal email attached to the account to allow for more professional contact.And Finally, Don’t Post Anything You Wouldn’t Want Your Boss to SeeExercise caution and restraint with what you post online. Would you feel comfortable showing your employer, parents, or family members what you’re posting? If you wouldn’t, you then have to ask yourself the question: does this content really belong online?